Barbie has become a global sensation, especially after the movie starred Margot Robbie and Ryan Gosling. The film has reached the world cinemas, but it has not been released in Dubai. So, before the Dubai release, the film’s marketing team thought they would have a good publicity in the Emirate. The marketing team of the giant 3D Barbie has released a CGI video next to the Burj Khalifa.
3D Barbie Near Burj Khalifa Goes Viral
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People have been going to theaters to see Barbie picture ever since it was released. Although many people like this picture, Barbie was the talk of the town even before it was released. The movie’s marketing efforts caused businesses, homes, hotels, and other establishments into pink.
Another poster of the film has caught the attention of people recently. It’s a giant 3D Barbie walking out of a giant box next to the Burj Khalifa! Eye Studio, a regional creative content agency, developed the CGI video.
Makers Of This Ad Took Three Days To Finish This Video
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In an interview with National News, Juhi Rupani, the creative director of the company, said that it takes about 3 days to complete a 12-second video. She further added that the video was made from a footage of the Burj Khalifa shot on an iPhone. The team then superimposed the Burj Khalifa video with the animated Barbie. Taha Dungerwala was the man behind this creation.
Barbie fans in the UAE are waiting for the release of August 31. But before Barbie hits the big screen in the Emirates, many are in for the big arrival of the doll. The CGI footage shows the beautiful Mattel doll wearing a zebra-print bikini with a ponytail and sunglasses, similar to the one worn by the original Barbie doll when it was launched in 1959.
Directed by Greta Gerwig, Barbie is causing a stir around the world and we can’t wait to see the movie on the big screen.